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Writer's Notes - By Jeanne Dininni

 
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Test Your Online Identity With Career Distinction's Online Identity Calculator

July 18th 2007 16:00

Yesterday, I mentioned the Blogger Spelling Test, which I learned about through Laura Spencer's Writing Thoughts blog. In the same post, from which I got the Blogger Spelling Test info--her Of Note post--which featured The Copywriting Maven blog, Laura mentioned the Online Identity Calculator from Career Distinction. (Laura had, herself, learned about both of the above from The Copywriting Maven blog posts, entitled Loose or Lose? The Blogger Spelling & Grammar Test and What's Your Online Identity Brand Score? Calculate It Here!

The Career Distinction Online Identity Calculator is a great way to get a fairly accurate idea of the extent to which your online identity branding is likely to benefit you over the long run by providing you with the positive exposure and name recognition you seek as an internet personage.

By entering your name into the Google Search box, checking your search results, and answering several pertinent questions, you'll be able to get a fairly good idea of where you stand in the online branding game.

This handy survey will help you find out just how far you may still need to go to in creating an influential internet image that will translate into an online presence that is both widely recognized and (hopefully!) highly sought after.

After completing the survey, myself, I was very pleased--and somewhat surprised--to see that I scored a 10! (My results are reproduced below.)


Online Identity Calculator (beta)
Your online identity score is 10 out of a possible score of 10.
Congratulations. You are digitally distinct. This is the nirvana of online identity. Keep up the good work, and remember that your Google results can change as fast as the weather in New England. So, regularly monitor your online identity. Read Chapter 11 of Career Distinction for more ideas on how to continue to build your brand online.


This perfect score is, however, no doubt partially attributable to the fact that my name is not an extremely common one--and it also shows that no generally applied survey can ever be either perfect or foolproof, since, if I really did rate a perfect 10, I should be relatively famous (which I'm not) and should have absolutely no need for improving my online branding strategy (which does, in fact, need work.)

According to the above results, my name should practically be a household word by now--which it definitely isn't! (In fact, my blog's Google page rank is still a big, fat Zero!) But, be that as it may, these results do, at least, make me feel as if there's hope, and for this I am grateful!

If you're at all curious about this survey, why not check the Career Distinction Online Identity Calculator and find out where you stand in online identity branding. It should give you some insight into what you may be doing right, what you may be doing wrong, and what built-in hurdles you may need to develop effective strategies to overcome (such as having a very common name).

If you don't like your results, you can always keep them under wraps!

Happy Googling!
Jeanne



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Comments
6 Comments. [ Add A Comment ]

Comment by Melissa R. Garrett

July 18th 2007 16:46
I googled my name as I use it in my blog, Melissa R. Garrett, and came back with nothing but pages and pages of me. However, it returns sites on which you've commented in addition to anything that might be of relevance to the identity you are trying to establish. I'm not going to stop commenting on sites (that's what gets me readers, afterall). I also noticed that the lower you aim your ambitions, the higher your score. The highest score for me was 8, and the lowest was 6.

Comment by Jeanne Dininni

July 18th 2007 16:54
Hi, Melissa!

Very interesting experiment! Thanks for the info! While it's fairly obvious that these sorts of tests are far from foolproof, they are interesting--and fun!

I certainly agree that commenting is very important! It's the way we develop connections and build community with our fellow bloggers! It's also one of the best things about blogging!

Thanks for stopping by!
Jeanne

Comment by Lillie Ammann

July 19th 2007 05:13
I had a similar experience as Melissa. There were 36,500 returns for my name, and all on the first three pages were completely relevant. Yet I only scored 9 out of 10 the first time I did it. I lowered my ambitions and the score came out 10.

Comment by Jeanne Dininni

July 19th 2007 05:24
Thanks for the feedback, Lillie!

It's very interesting to find out these things! I suppose that relevancy is one of those areas that can be relative--or perhaps a better word would be subjective.

I, personally, considered many of my comments on other blogs to be relevant, which would certainly help to explain my score of 10.

Great to hear your point-of-view!
Jeanne

Comment by Lillie Ammann

July 19th 2007 14:27
Jeanne,
I've tagged you for the Eight Random Things meme. The details are on my blog. I look forward to learning more about you.

Comment by Jeanne Dininni

July 19th 2007 18:54
Lillie,

I'm honored to have been tagged by you for the Eight Random Things meme and have begun working on my post. Thanks!

Have a great day!
Jeanne